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About Us

Entering the world of Dr. Vranjes Firenze fragrances means diving into distinctive, one-of-a-kind scents capable of shaping the most important moments of your life.

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Florentine Heritage


Craftsmanship & Artistic Perfumery

 

Since the very beginning of his research, Dr. Paolo Vranjes's ambition has always been to create unique and unpredictable olfactory journeys.

For more than 40 years, Dr. Vranjes Firenze has succeeded in encapsulating the elegance of Florence, its tradition of craftsmanship, and the art of perfumery in a bottle, offering a multi-sensory approach to life through scents for the home and for personal beauty.

Iconic

Fragrances & Design

 

Two names synonymous with art and experience, joined together in a unique and unbreakable bond: this is the timeless relationship between Dr. Vranjes Firenze and the city of Florence.

Florence is the muse, the cradle of creative innovation, setting the design of the Florentine company's products apart. The design of each fragrance bottle, diffuser and candle is inspired by the iconic Duomo of Florence, and each Dr. Vranjes Firenze product is handcrafted in Tuscany.

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Timeless Elegance

 Unique Scents & Italian lifestyle



Each Dr. Vranjes Firenze fragrance is infused with the pleasures of the Italian lifestyle. A touch of contemporary elegance and warmth that radiates feelings of well-being wherever you are, at any time of day. With its products, Dr. Vranjes Firenze invites you to discover the endless nuances of a country rich in history, art and beauty. An invaluable experience to enjoy privately or in the company of those you love.

Story

40 years of scented emotions

1983

Antica Officina del Farmacista

Anna Maria and Paolo Vranjes founded the Antica Officina del Farmacista in Via San Gallo in Florence.

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1984

Cosmetics & Spa Treatments

After studies in chemistry, pharmacy and cosmetology, Dr. Paolo Vranjes works alongside leading Italian cosmetologists and creates beauty treatments for luxury wellness centres.

1999

Rosso Nobile is born

After years of cultivating a passion for creating perfumes, Dr. Paolo Vranjes launches Rosso Nobile, a fragrance that established the brand's success in Italy and around the world.

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2000

New Olfactive Décor Accessories

After studies in chemistry, pharmacy and cosmetology, Dr. Paolo Vranjes works alongside leading Italian cosmetologists and creates beauty treatments for luxury wellness centres.

2008

Rosso Nobile is born

The brand grows and the company becomes Dr. Vranjes Firenze. The octagonal shape of the dome of the cathedral in Florence becomes the seal of excellence for all the décor objects, enhancing their unique style and iconic design.

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2000

Financial partnership

After studies in chemistry, pharmacy and cosmetology, Dr. Paolo Vranjes works alongside leading Italian cosmetologists and creates beauty treatments for luxury wellness centres.

2008

Rosso Nobile is born

Fruit of the successes of a close-knit and commendable team, this year represents a springboard for our future projects. Aware promoters of the beauty Made in Florence, we continue to promote enchantment and a fragrant lifestyle, grateful for the trust shown to us by our loyalists and new enthusiasts all over the world.

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